Special feature articles unique to DAM News.

Feature Article: Embracing AI for a Smarter DAM Future: The Critical Role in Strategy, Integration, and Teamwork


In his third and final piece on Metadata, DAM and AI, Mark Davey begins by focusing on the crucial role of personalisation when integrating artificial intelligence into the DAM ecosystem.  Embracing AI for a Smarter DAM Future: The Critical Role in Strategy, Integration, and Teamwork covers the development of personalised …

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Feature Article: 5 Questions about AI to a CPO: Kevin Souers, Aprimo


In this second instalment of our new interview series, visual tech expert Paul Melcher questions Aprimo‘s CPO Kevin Souers about his motivations, insights and experiences of introducing AI-powered solutions into their platform.  Kevin explains how Aprimo is fully embracing emerging AI technologies and offering numerous features including background removal …

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Feature Article: If All Roads Lead to Rome, The Path to Your DAM Shouldn’t Be a Diversion


As part of last month’s editorial topic on user adoption challenges within DAM, Andreas Michalski, CEO and Founder of CI HUB, explores how simplicity and ease of use are pivotal factors in attaining improved access and increased usage of an organisation’s DAM system.  Andreas explains how attempts at maintaining …

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Feature Article: The AI Revolution in Digital Asset Management: Promise vs. Reality


Paul Melcher, Founder of Melcher System Consulting and online visual technology magazine Kaptur, has recently contributed a feature article exploring the disparity between Artificial Intelligence hype and the level of real-world implementation within DAM systems.  Paul highlights how findings from a recent study by Santa Cruz Software suggest that …

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