Category: Special Features

Maxwell Mabe, Vice President of Product Marketing at Aprimo, has recently contributed an article as part of this month’s editorial theme on user adoption challenges within DAM.  Max examines some of the most common symptoms such as low user engagement and under-utilisation of a DAM system, citing technical …

Yvan Cohen, co-founder of the LightRocket DAM platform, has kindly contributed an article exploring the role of the DAM manager as part of our editorial series on the topic.  Managing a DAM – The Good, The (not so) Bad and The Necessary provides a breakdown of a typical DAM …

My colleague and seasoned DAM expert Ralph Windsor has written a feature article questioning the value of the recent Forrester DAM Wave report, and whether such publications have any true relevance to the DAM industry or are simply a costly and somewhat arbitrary PR exercise for those featured.  In essence, …

Brian Trombley, CEO of Ariza Content Solutions, has kindly contributed a feature article entitled ‘It’s 10pm. Do you Know where your Digital Assets Are?‘ Brian’s titular question is far from rhetorical – his article, which perfectly demonstrates what can go wrong when organisations cut corners by …

As part of our series on DAM for Brand Management, Jeff Olsen, Director of Product at DAM vendor Image Relay, has kindly contributed an article exploring how a well-structured and actively maintained DAM can empower organisations to take better control of their brand.  Jeff runs through a number …

Visual tech specialist Paul Melcher presents an unhampered view of the current legal implications of generative AI, and how DAM vendors will need to lead the charge in developing and adopting safeguarding measures that will ensure AI-generated content adheres to legal, ethical and regulatory compliance.  In AI Content Governance: Leading …

As part of our series on AI and DAM Innovation, IT consultant and martech specialist Martin Reinheimer has kindly contributed a feature article exploring the current state of artificial intelligence in relation to Digital Asset Management.  Martin begins his piece with an overview of last year’s meteoric rise and rapid …

Continuing our series on AI and legal issues within DAM, VP of Product Management at FADEL, Gregg Guest, has contributed an article exploring the various ways you can implement artificial intelligence in your DAM workflows whilst minimising the risk of IP (intellectual property) and copyright infringement.  Gregg identifies a …

As part of our series on AI and legal issues within DAM, President of Digital Asset Management solutions provider CyanGate, Bulent Dogan, has kindly contributed an article taking a look at the opportunities and challenges of integrating artificial intelligence features into your DAM system and associated workflows.  Bulent identifies …

Consultant and Customer Success Executive at Montala, Mel Francis, has recently contributed a feature article highlighting the importance of getting the right level of support for your DAM initiatives.  Tips and insights include nominating a DAM champion or appointing a dedicated consultant, preparing relevant questions for the vendor, performing …

Jake Athey and Nathan Holmes of DAM software provider Acquia (formerly Widen) have contributed a joint article for our series on DAM and PIM.  In ‘DAM & PIM Integration is Just the End of the Beginning‘, the authors bring our attention to the European Union’s new Digital Product …

Visual technology specialist Paul Melcher’s latest article depicts a future where we’ve successfully spliced together the DNA of DAM and Artificial Intelligence – a future we’re already beginning to see glimpses of in our digital content workflows.  In ‘GenAI: Building The Future of Digital Asset Management Today‘, Paul …