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DAM News Round-Up – 24th June 2019

by Charles Russell on June 24, 2019

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM.

Subconscious and Conscious Data: Where AI & Machine Learning Could Create Genuine Value for DAM

DAM News editor Ralph Windsor has recently published a feature article highlighting the inherent issues and shortcomings with the DAM industry’s current approach to Artificial Intelligence, Machine Learning and auto-tagging.  Offering a different approach in order to solve the problem of consistently low quality metadata that such pixel-based processes generate, Ralph presents a more philosophical model that parallels human consciousness (metadata), sub consciousness (data), and memory recall with the cataloguing and contextual requirements of digital assets.

Digital transFOMO: Don’t get left behind!

In this blog post, DAM software provider Bynder explore the topic of digital transformation, and the fear of missing out (FOMO) for those organisations that have yet to onboard any of the emerging foundational technologies.  Breaking down three key models: adaptability, scale, and efficiency,  the article focuses on the technologies that underpin core operations such as DAM, CRM, PIM and CMS.  Covering disruptive and innovative start-ups and the speed and scale that emerging industries have witnessed, through to efficiency drives by existing brands to extract maximum profit, the article is a worthwhile read for those in fear of getting left behind in a rapidly changing digital landscape.

Taxonomy & Metadata: The Menu and Ingredients for Your DAM Restaurant

If you’re still struggling with the core concepts of taxonomies and metadata or just beginning your DAM journey, this CMSWire article from Aprimo aims to explain them via the simple analogy of a restaurant menu, and the ingredients for the dishes therein.  The post is an entrée into what can often be a confusing topic, and the simple to understand descriptions should be easy enough for the novice to digest, although more advanced DAM users may not find the item sufficiently in-depth.

How Fratelli Carli brought order and consistency to customer content management

DAM vendor Woodwing have recently posted a case study on their blog.  Fratelli Carli, and Italian olive oil company, were experiencing problems with an unnecessarily large volume of disparate assets, many of which their teams were duplicating for their own means, increasing the risk of an inconsistent brand and consumer experience.  The introduction of a DAM system allowed their users to plan, automate and broadcast their assets and activities to both internal and external departments and move towards a more consolidated, integrated and efficient workflow.

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The Value of Subconscious and Conscious Data for Digital Asset Management

June 20, 2019 Artificial Intelligence

I have recently published a new DAM News feature article: Subconscious and Conscious Data: Where AI & Machine Learning Could Create Genuine Value for DAM.  As alluded to in the title, this describes a method for gleaning inferences and predictive behavioural signals using a model that is based on how human beings store information and […]

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DAM News Round-Up – 17th June 2019

June 18, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. Artificial Intelligence (AI) is Not an End-All to Metadata, it is Built From it In this piece, Mindy Carner describes the limitations of current AI/ML techniques.  She contends that while they might be sophisticated, they are still a long way from […]

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What Do Vendors Think of DAM Industry Analysts?

June 11, 2019 Vendors

This is request for participation from DAM vendors in an original research project. We have been asked by a client to collect feedback from DAM vendors about the accuracy and impartiality of analyst reports as a source of advice for buyers. The research is being conducted from the perspective of vendors, a separate end-user edition […]

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DAM News Round-Up – 10th June 2019

June 10, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. Another DAM Podcast interview with Kristine Petermann This podcast with Henrik de Gyor features Innocean’s Digital Asset Manager for Hyundai, Kristine Petermann.  In her role within global marketing communications, Kristine highlights the importance of using a DAM to […]

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DAM News Round-Up – 3rd June 2019

June 3, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. Henry Stewart DAM New York 2019 – Feedback And Insights From Those Who Attended My co-contributor Ralph Windsor recently attended the Henry Stewart Dam New York conference.  Whilst there, he took the opportunity to gain some feedback from […]

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Henry Stewart DAM New York 2019 – Feedback And Insights From Those Who Attended

May 31, 2019 Industry Events

As most of our readers are aware, earlier this month, the Henry Stewart DAM New York 2019 conference was held on 2nd-3rd May.  By any measure, this is the most popular and well-attended industry gathering and attendees include a cross-section from the buy and sell sides of the market.  I took the opportunity while I […]

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DAM News Round-Up – 27th May 2019

May 28, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. No (strong) food & bev brand stays still Continuing with the brand theme, Brian Kavanaugh of DAM vendor Bynder has posted an article that investigates the changing state of brands and how their digital engagement strategies are constantly […]

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DAM News Round-Up – 20th May 2019

May 21, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. A Day in The Life of a DAM Manager In this Henry Stewart DAM video, Kathleen Cameron, Digital Asset Manager at Nest discusses her role within DAM and her journey through the industry over the last 20 years.  […]

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DAM News Round-Up – 13th May 2019

May 13, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. London DAM Meetup Social – Wed 22nd May 2019 The London DAM Meetup are having a social event on the 22nd May.  The group will be meeting at The Cittie of Yorke cellar bar on High Holborn.  It […]

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London DAM Meetup Social – 22nd May 2019

May 8, 2019 Industry Events

If you are in or around London later this month and have an interest in Digital Asset Management, The London DAM Meetup are having a social event.  The group will be gathering at The Cittie of Yorke bar on High Holborn at 6:30pm on Wednesday 22nd May.  This free and informal event is open to […]

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