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DAM Weekly Round-Up – 21st January 2019

by Charles Russell on January 21, 2019

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM.

Another DAM Podcast interview with Rebecca Schneider on Digital Asset Management

This week sees Henrik de Gyor interviewing content strategist Rebecca Schneider.  Currently acting as Executive Director at AvenueCX, with a background in library sciences, Rebecca responds to the usual set of questions and provides some interesting insights into subjects such as empathetic marketing, the challenges behind managing vast amounts of digital assets, and the importance of educating DAM users about content strategy.

How DAM Will Impact the Future of Digital Marketing

DAM vendor Widen have recently posted an article that predicts the future of digital marketing and how consumers will inevitably “live” marketing, rather than be “targets” of it.  It sounds like a rather dystopian future to me, but the post explains how storytelling will continue to hold centre stage in marketing, and with the increasing use of immersive marketing, and the integration of technologies such as virtual reality, the ultimate personalisation of the consumer experience will invariably place content, and thus DAM systems, at the core of the whole digital marketing supply chain.

Recycled clothing finds new life with NetX

DAM solutions provider NetX have published an interesting case study on their blog. The Renewal Workshop is a leading provider of “circular solutions” (i.e. recycling) for popular clothing brands, and their target is to save a million pounds of apparel out of landfills by 2025. The article explains how the use of a DAM system has enabled them to unify their assets such as photography and brand material in order to streamline their numerous workflows and online campaigns, with the reuse of digital assets mirroring the real-world textiles they recycle.

Digizuite™ Media Manager 5 is here! Major DAM software release

DAM vendor Digizuite have just announced the release of a new major version of their Media Manager software.  Version five boasts an entirely revamped UI, a host of new features, and improved overall management of digital assets. They’ve also scheduled two upcoming webinars for the last week of January, which you are invited to sign up for here.

How DAM Content Integration Is Critical to a Unified Customer Experience

A recent post on CMSWire from DAM vendor OpenText begins a four part series on customer experience (CX).  This first instalment outlines the concept of a unified customer experience, and how a capable and connected DAM system is a critical component of the digital media supply chain, responsible for feeding content into multiple channels such as marketing and product management.  The unification of the customer experience relies on the unification of the underlying channels and technologies, and with over 50% of companies using no less than eleven channels, it’s no mean feat.

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DAM Weekly Round-Up – 14th January 2019

January 14, 2019 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. 10 Things on the 10th January: DAM Summit NY, Metadata for Art, Linked or Unlinked Data and a little Data Science Take a little DAM time out with another instalment of Tracey Wolfe‘s (aka Mod Librarian) denary series.  […]

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Reminder – DAM News Webinar – 15th January

January 14, 2019 Industry Events

Just to remind our readers that the first ever DAM News webinar is scheduled to take place tomorrow, 15th January, at 4pm UK time (11am US Eastern, 8am US Pacific, 5pm Europe).  The session, hosted by veteran DAM specialist, project manager and consultant Ralph Windsor, aims to provide a wide range of insights, advice and […]

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Getting The Right DAM Staff (or Still Getting It Wrong)

January 14, 2019 DAM Skills

In a recent blog article entitled ‘All I Want for Christmas is a DAM Bike’, Digital Asset Management specialist Ian Matzen analogises the procurement of a DAM system to that of getting a bike: “But wait, what will you do when you need to carry stuff. I guess you’ll need a bag. Oh and how […]

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DAM Weekly Round-Up – 7th January 2019

January 7, 2019 Industry News

This is our opening collection of recent DAM-related articles from around the web for 2019, sourced from DAM Federation member, Planet DAM. Before You Implement a DAM — Consider Your Taxonomy! Author and taxonomy specialist Heather Hedden has recently posted an article introducing the importance of taxonomy management within a DAM environment.  From basic definitions […]

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Webinar: Selecting DAM Vendor Partners For Digital Asset Management Initiatives – 15th January 2019

December 18, 2018 Industry Events

DAM News is pleased to announce our very first webinar on 15th January, presented by my co-contributor Ralph Windsor.  Aimed at those tasked with selecting a DAM vendor partner to implement a solution for their organisation, the session hopes to provide a wide range of insights and advice that attendees can use to support their […]

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DAM Weekly Round-Up – 17th December 2018

December 17, 2018 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. Trends in the Current DAM Market and the Implications For 2019 My co-contributor Ralph Windsor has recently posted a feature article examining the current state of DAM, its underlying trends and what changes we might expect to see […]

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Trends in the DAM Market For 2019

December 14, 2018 Opinion

In this opinion feature article, I have examined the state of the DAM market in 2018 (as well as the wider tech sector) and tried to extrapolate some possible trends and themes for 2019: “In this article, I want to assess some underlying trends in the Digital Asset Management software market that have been prevalent during 2018 […]

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DAM Weekly Round-Up – 10th December 2018

December 11, 2018 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. 10 Things on the 10th December: Old New York, DAM, Metadata, LIFE Tracey Wolfe of Mod Librarian has just posted a light-hearted listicle for the holiday season.  From the challenge of developing taxonomies in two week sprints and […]

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Henry Stewart DAM New York, May 2nd – 3rd, 2019

December 7, 2018 Industry Events

May 2019 sees the return of the Henry Stewart DAM New York conference, ‘The Art & Practice of Managing Digital Media’.  Hailed as the world’s largest dedicated Digital Asset Management event, the event promises over 100 speakers, across more than 60 sessions, covering every aspect of the DAM landscape, all from the user’s perspective.  Henry […]

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DAM Weekly Round-Up – 3rd December 2018

December 3, 2018 Industry News

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM. Plan Now or Pay Later: Article by Modula4 CTO Michael Gellner featured in Journal of Digital Media Management Michael Gellner of Modula4 and Picturepark’s David Diamond have collaborated on an article that examines, among other issues, the numerous […]

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