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DAM Vendors Pricing Survey – Last Call For Participation

by Ralph Windsor on January 27, 2016

DAM News is in the process of setting up a vendor pricing survey to get a better idea of the range of fees being applied for DAM software (and associated services).  We have already contacted those firms who are registered on and currently around 30 have expressed an interest.

A detailed report using the data resulting from the survey will be written and anonymised copies of the raw data will be supplied (so it will be possible to see the full responses, but not who submitted them).  The report will be made available on the DAM Whitepapers website and those vendors who agree to participate will get this for free so they can see how they compare with their peers.  A short profile of each vendor will be included in the findings also.

The survey will be issued to vendors in the next couple of weeks.  There is a form here  where vendors can indicate their interest (anyone who has already completed this does not need to do it again).  Vendors must have an approved profile so we know that those filling out the survey definitely operate in the DAM software market.  If you do not have a published profile and want to join in, ensure you finalise it in the next few days, please note: it must be have been submitted and verified by an administrator.

I have had some feedback from a few firms that they believe the value offered by their solution is more important than the price.  I have some sympathy with that perspective, however, it is difficult making accurate ROI assessments if you don’t know what kind of investment you might be required to make (especially when it comes to debating this point with internal bean counters and their ilk) and cost is always likely to be a factor that gets a lot of attention (justified or otherwise).

I have a number of hypothesis about DAM pricing and how this is currently approached by vendors based on my own anecdotal evidence, but it will be interesting to see how many of these are born out by the facts (at least as they are offered by the firms who complete the survey).  If you are a vendor and you want to be involved, this is your last opportunity to participate.


Enterprise Digital Asset Management In 2016

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Hassan Kotob, CEO of North Plains, has contributed a feature article for DAM News, What Does 2016 Hold For DAM?  The item is relatively short (compared to some of our feature pieces) but contains a number of well-argued points, for example: “Successful adoption of DAM requires consultancy and training, so the vendor community needs to take […]

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Social Media Sites Still Stripping Embedded Metadata

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As reported on David Riecks’ Controlled Vocabulary group (and elsewhere) the IPTC’s Embedded Metadata Manifesto Initiative has repeated a test it carried out of popular social media sites three years ago and found that many are still stripping embedded metadata from images uploaded to them.  The Social Media Sites Photo Metadata Test Results are on their website.  There is […]

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Digital Provenance Protocols And Other Emerging Blockchain Trends

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As described in my Appreciating The Value Of Your Digital Assets post earlier this week, this year we’re going to be investigating far more of the metadata and infrastructure side of digital assets, because that is where I believe the more important (and therefore, interesting) activity is taking place. With that in mind, there was an article this week […]

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ADAM Update To Version 5.5

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Feature Article: Appreciating The Value Of Digital Assets

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To get proceedings started off for 2016 on DAM News in terms of comment and analysis, I have written an article for our features section: Appreciating The Value Of Digital Assets: Understanding The Potential Of DAM In 2016.  The item describes the current state of the DAM market (which I don’t believe is as favourable as it is often […]

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Updated Edition Of “Digital Asset Management: Content Architectures, Project Management, and Creating Order Out of Media Chaos”

January 4, 2016 Digital Asset Management Books

Elizabeth Keathley from Atlanta Metadata Authority has published a new edition of her textbook: Digital Asset Management: Content Architectures, Project Management, and Creating Order Out of Media Chaos.  In addition to over 30% of the material being re-written by Elizabeth, the update includes a preface by Henrik De Gyor and also an additional chapter on managing […]

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Balancing The Pros and Cons Of Cloud-Based DAM

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Jon Hornstein, from DAM reseller, Modula4 has recently posted an article: Should Your DAM be in the Cloud? 3 Reasons Why It Should, 3 Reasons Why It Shouldn’t.  In the piece, Jon gives a balanced view of the pros and cons: “Everyone’s looking to the cloud these days, and those interested in getting a DAM (Digital […]

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Enhancing Marketing Creativity By Analysing Asset Usage Data

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Libby Maurer, product manager at Widen has contributed a feature article to DAM News: DAM Analytics: A Smarter Approach to Creative Marketing.  The item considers the benefits of using insights gleaned from usage data about digital assets.  Libby uses a few example scenarios to illustrate the thesis of her piece, which is that analytics can be used to enhance […]

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Webinar: How the Semantic Web Will Affect DAM, 9th December 2015, 10am PT

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DAM Guru Program (DGP) are hosting a webinar about DAM and The Semantic Web on 9th December at 10am PT.  The event will feature three speakers: Demian Hess (Director of DAM & Publishing Systems for Avalon Consulting), Margaret Warren (Owner of Metadata Authoring Systems) and Tim Strehle (Software Architect for Digital Collections Verlagsgesellschaft) “Join Demian, Margaret […]

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Managing Document Assets In DAM Solutions

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On our features section, I have written an article with some advice and recommendations about how to treat document assets which might be of interest to readers who have a number of assets of this type held within their DAM (or those who plan to in the future): “The range of document support in many DAM […]

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