Job results for 'ROI'
Digital Archivist (Stanford, CA, USA)
Digital Archivist (Stanford, CA, USA)
This special feature has been written by DAM News contributing editor, Ralph Windsor. See also Social Media Part 2 for the second part of this article.
Introduction
In our discussion of the DAM Value Chain, one of the topics mentioned as being of significance was Social Media. This is …
This is a German translation of the original English language article by Ralph Windsor, An Introduction To DAM Findability Techniques and was provided by Ilka Martin of Xenario GmbH in Germany.
1. Warum die Auffindbarkeit entscheidend für den ROI (Return On Investment) Ihres DAM-Systems ist
Der Grundgedanke dieses Artikels …
Continue reading »DAM News contributing editor, Ralph Windsor, has written a whitepaper: Metadata Management Strategies For Digital Asset Management. The reports discusses a three-way strategy for improving the quality of metadata applied to assets in DAM systems:
This special feature has been written by DAM News contributing editor, Ralph Windsor.
Introduction
One area that seems to have got more attention in DAM recently is User Experience (UX). It is instructive to understand what pressures have lead to this becoming a theme as they reveal both a threat …
Continue reading »Remko Noteboom, CTO of one of our featured DAM vendors, Southpaw Technology, has contributed a special feature article for DAM News: Configurable Workflow Systems. The item explores the opportunity in applying some techniques from large-scale manufacturing and industrialisation to the management of digital content, especially with reference to …
Continue reading »One of our featured DAM vendors, evolphin, announced an update to their product, Zoom. The new features are centred around workflow and automation in particular:
David Diamond, author of the DAM Survival Guide, Marketing Director at Picturepark and previous contributor to DAM News has written a special feature for us once more with the title: Become A DAM Superhero. The article discusses how often a single individual within an organisation is required to …
Continue reading »In this feature, DAM specialist David Diamond looks at what it takes for an individual project leader to single-handedly implement a digital asset management system that will deliver, regardless of the many potential pitfalls that he/she might encounter.
What it takes to do DAM alone, without a team
In DAM …
Continue reading »One of our featured DAM Vendors, Brandworkz, have added two features they call “Web-To-Digital” and “Web-To-Mobile”. They appear to be automated derivative (or surrogate) asset generation capabilities. This from the digital one:
“Marketers responsible for digital marketing specifically have access to the web-to-digital feature which generates digital …
Continue reading »One of our featured DAM vendors, Extensis released Portfolio Server 11 today. The main new features are:
Ralph Windsor, contributing editor to DAM News has written a special feature article: An Introduction To DAM Findability Techniques. The item covers some simple techniques for enhancing the findability of assets and distils advice and various other posts from a number of other authors also. Most of the article …
Continue reading »This special feature has been written by DAM News contributing editor, Ralph Windsor.
Why Findability Is Critical To DAM ROI
The premise of this article is that the quality of metadata you apply to assets dramatically affects the chances of them being found and subsequently used. This has a major …