Cloud Brokerage – A Solid Foundation For Digital Asset Management Resourcing Or Just Blue Sky Thinking?


I was interested to read Stacey Higginbottom’s article yesterday regarding her thoughts on the Forrester report ‘Cloud Broker – A New Business Model Paradigm’.  Like Higginbottom, I am intrigued by the proposition that cloud providers might become one-stop shops for all computer resources, including short term human resourcing.  …

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Coping With Media Management Overload


In this article Jeremy Sohn explains the key challenges facing marketers in today’s media rich world and explores some solutions to media management overload.

“With increased demand for high-quality content experiences, communication between companies and their customers has shifted. This shift has created both challenges and opportunities for today’s marketers

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