Video Asset Management: What Will This Mean For Your Business?

In this article, CMS Watch’s Kas Thomas considers video asset management and what it might mean for the organisation.  He identifies that video asset management will become increasingly more important for all businesses in the future, not just those specialising in video production or distribution.

“Depending on the business you’re in, your use of video may not be extensive today, but it may well become a key content category for you in the near future. Just as the podcast phenomenon suddenly found many companies in the business of managing MP3 files “overnight,” pervasive video will likely find many Web CMS owners wishing they’d thought through the vicissitudes of Flash and MPEG4 ahead of time.” [Read More]

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