DAM Implementation: Key First Issues And Questions To Consider

Australian DAM integrators and consultants, DataBasics have written an article on their blog: Digital Asset Management (DAM) – Image Library Requirements Guideline which covers some key issues and questions to consider when implementing DAM.  The questions include:

  • Do you know what your assets are?
  • Do you know where your assets are?
  • Do you know how many assets you have?
  • Do you know who has access to your assets?
  • Do you have rich, descriptive layers of metadata associated with your assets?
  • Do you know how your assets have been and will be used?

They continue by examining DAM business processes, workflows and classification (of assets).  There are several other useful points raised also.

If you’re tasked with designing and implementing a DAM Image Library within your workplace, there are simple steps you can take during the early planning phase that will make the process a whole lot easier for you.  Over the years, we’ve worked with many different industry sectors and have found that regardless of the industry you’re in, there are essential business questions that need to be answered for effective image library deployment.” [Read More]

The article is medium length and does not skim over the detail nor go into excess detail and it’s not a whitepaper, so can be accessed without registration.

I have both read and written about the DAM subject for a fair number of years now; pitching the level of detail is not easy.  Those without much expertise tend to re-state the obvious and not contribute much, others who know a lot about DAM can get too in-depth, too quickly.  A lot of prospective DAM users need to understand the key issues first before they get involved with something more demanding (from a time utilisation perspective) like a paper, webinar or book.  This article addresses that need very well and introduces the follow-up questions that you will need to consider in more detail as you go further into a typical DAM implementation exercise.

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One comment

  • Yes it is good to have practical information readily available. My background is from the technical side of things but these days I spend most of my time in sales/presales with customers. Being able to consolidate the wealth of experience we have with a large number of customers is always a challenge. Being able to listen and understand the background of someone I’m talking with and their level of knowledge is key to communication. It’s all got to make sense to people, so you’ve got to talk at their level.
    The site mentioned in this article is excellent, Monash University have done very well with managing and expanding their installation. Other very good examples include Mosman Council in Sydney who now have integration with Trove at National Library of Australia. See
    I hope our team gets to sum all of this up into a future blog for you.
    Thank you

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