Digital Asset Management news, articles and features covering core DAM topics that are essential reading for everyone interested in this industry.
In this article, Peter Ostrow and Omer Minkara from the Aberdeen Group, discuss how specialist digital asset management applications, which are focused on marketing management tasks, can be used to improve brand consistency and provide better return-on-investment for your marketing expenditure. (Editor’s note: These systems are also known as Brand …
Continue reading »In a recent statement to Arab newspaper, ‘The National’, Carlo Emanuele Bona, President of the Italian digital publishing consultancy Promedia, has revealed his own vision for the future of book publishing in the Middle East, namely digital asset management.
“In our opinion, every publisher should have a digital asset management …
Continue reading »DAM consultants, Daydream released a new whitepaper recently titled: Enterprise Digital Asset Management: A Guide For IT Professionals. The report covers a number of key topics of significance to IT managers:
Henrik de Gyor examines the best web sites and other resources to help you find work in the field of digital asset management.
“Despite current economic times, Digital Asset Management (DAM) jobs are listed on a regular basis throughout the United States and the world. While many positions are clustered …
Continue reading »In this article, Henrik de Gyor discusses how some organisations avoid asset duplication and strategies to effectively de-dupe assets stored in digital asset management systems.
“In some cases, organizations have unique file naming conventions, but file names are often created by people, which more often yield not-so-unique file names. One …
Continue reading »Matthew Gonnering looks at the benefits that digital asset management can bring an organisation and the need to select a system that provides the level of control that your organisation requires.
“In the midst of a digital asset management breakdown, you may wonder why you went to a DAM system …
Continue reading »In a recent poll conducted by CMS Wire, usability was rated the top challenge in digital asset management. This article discusses why usability is such a key concern for DAM and how to overcome it.
“Now maybe you are sitting back asking just how complicated can a digital asset …
Continue reading »In a recent poll conducted by CMS Wire, usability was voted the biggest challenge faced by those tasked with the implementation of a digital asset management system. The poll, which ran over a week, found that taxonomy and metadata design were also a key concern, in addition to building a …
Continue reading »In this article, CMS Watch’s Kas Thomas highlights the need to consider performance when investigating digital asset management or content management solutions for the organisation, and the woeful lack of any onboard performance profiling tools in many top DAM and WCM systems.
“In the real world, machines have fragmented hard …
Continue reading »In this article, Henrik de Gyor examines the need to properly manage the organisational shift that a DAM system leaves in its wake, from new technological processes and procedures to user expectations.
“Just like many projects today, as soon as we begin implementing and operating a DAM within an organization, …
Continue reading »Frost & Sullivan have released a new report entitled “Attaining Workflow Nirvana: User Enlightenment Through Next Generation Digital Asset Management (DAM) Solutions.” The report, sponsored by DAM vendor MediaBeacon, outlines the changes in the DAM market and examines what DAM can provide organisations in the Web 2.0 world.
“‘The …
Continue reading »In this article, CMS Wire’s Dee-Ann LeBlanc summarises six crucial points that should be considered when evaluating a digital asset management system for your organisation, from system integration to how readily customisable a solution is.
“Becoming aware of an issue is one thing. Choosing a solution is another. Once …
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