Understanding The Difference Between Digital Marketing And Digital Asset Management


An issue I seem to encounter a lot when dealing with organisations who require assistance with their Digital Asset Management initiatives is a widespread misunderstanding about the difference between Digital Asset Management and Digital Marketing.  You will often find those with responsibility for the latter being asked to make executive …

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The Confused Picture Of Enterprise Digital Asset Management Adoption


Earlier today,I cam across this item on Computer Business Review: $billion businesses lead digital content management adoption.  The basis of the article is some research by analysts Kable where they highlight that approximately 75% of larger businesses with a $1bn+ turnover have now invested into Digital Asset Management technologies …

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The Reel Thing 2015 Technical Symposium, August 20-22 2015, Los Angeles


The Reel Thing technical symposium sponsored by AMIA (Association of Moving Image Archivists) is running from August 20th to 22nd in Los Angeles later this month.  The event deals with current thinking and practical examples of developments in the fields of preservation, restoration and media conservation.  If moving image archival …

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