Marketing Specialist

JOB DESCRIPTION

The Marketing Specialist supports the Marketing and E-commerce team at Costa Farms. This cross-functional position includes creative operations, data management customer and consumer insights, and events support. We are seeking a candidate with basic marketing experience who can take initiative and work effectively in a dynamic and fast-paced environment. This position will report to the Associate Media Production Manager.

Responsibilities:

• Coordinate the ordering and retrieval of plant material for marketing initiatives such as photo/video production.
• Assist in occasional basic photography needs for marketing materials, with a willingness to learn and improve on the job.
• Upload and tag assets in the Digital Asset Management System (DAM), ensuring proper organization and accessibility.
• Collaborate with team members to align marketing efforts and support e-commerce & social assets programs.
• Manage the shipping process of sample products, signage, and marketing materials to influencers, PR opportunities, and key accounts.
• Perform clerical tasks, including updating project tracking sheets, ensuring timely project closure, and maintaining cleanliness of records.
• Manage data, such as assisting with SKU system setup.
• Support project management efforts, utilizing tools such as Smartsheet and other relevant software.
• Assist in the coordination of marketing and customer events, as required.
• Collaborate with internal departments to gather necessary assets and information for marketing materials.
• Stay updated and report on industry trends/best practices to contribute to the continuous improvement of marketing strategies.

Qualifications:

• Associate or BBA degree in administration, business, production, communications or marketing courses.
• Ability to work with Microsoft programs (excel, power point, word).
• At least 1 to 2 years office administrative experience, internship at advertising agencies, digital marketing or social media.
• Excellent communication skills and written.
• Ability to work methodically and meet deadlines.

List the competencies that a qualified candidate should have for this role:

• High organizational skills
• Ensures Accountability
• Team player
• Plant lover
• Drives Results
• Interpersonal Savvy
• Instills Trust
• Self-Development
• Being Resilient
• Situational Adaptability

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