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Creative Ops | Media Optimization Strategies to Enhance Digital Experience

Wednesday June 16th, 2021 @ 12:00pm - 1:00pm EDT
Online
Not Specified

Visual stories are at the heart of nearly all your connections today, whether you’re reading the news, engaging with a brand, or deciding which article of clothing to buy. Delivering these visual experiences successfully, however, is not always as easy as it might seem. Critical to success, businesses must understand the role web experience plays, including the quality and speed in which their web pages and content load. In essence, web performance directly affects your bottom line.

Join Nathan Kelley, Cloudinary's head of media quality and performance, as he explains how you should expect more from your digital asset management system and go beyond traditional upload and manage by embedding media optimization capabilities to boost your web performance.

You'll learn:

  • The effect of fast page loads on user conversions
  • The benefits of automating media management
  • SEO benefits of meeting the criteria of Google's new Core Web Vitals
You’ll also learn how brands like StubHub, Apartment Therapy, and MindBodyGreen optimize their images and videos. In short, you'll find out how media optimization, which encompasses both quality and speed, is paramount for accelerating page loads.

A link to the recording will be shared post-webinar with all registrants.

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Organiser: Henry Stewart DAM / Cloudinary (@henrystewartdam)
Type: Webinar/Podcast
Goal: Not Specified
Ref: DN-EV-394
Added by: DAM News Administrator

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