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A Scalable MarTech Stack Starts with a Solid DAM Foundation

Thursday August 20th, 2020 @ 12:00pm - 1:00pm EDT
Online
Not Specified

Let’s face it – if your house isn’t in order, you can’t scale effectively. To grow, you need to ensure your organization is using resources efficiently, so teams can remain as productive as technology and processes will allow.
 
As content infuses all aspects of organizations, digital asset management (DAM) has become the foundation of the marketing technology stack. With this in mind, DAM solutions need to be optimized, first and foremost, to ensure your high-value assets are always maximized. This means prioritizing features and capabilities that protect all of your assets – including those in creation and archive – and ensure they’re easily discoverable and reusable.
 
To scale efficiently and cost effectively, your DAM needs to work with, not replace, the other components of your technology stack. Join us for our webinar, where we’ll discuss how leading organizations are future proofing their MarTech stack with the right DAM.

A link to the recording will be shared post-webinar with all registrants.

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Organiser: Henry Stewart Events / MediaValet (@henrystewartdam)
Type: Webinar/Podcast
Goal: Not Specified
Ref: DN-EV-219
Added by: DAM News Administrator

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