Category: Digital Asset Management

The market for digital asset management (DAM) solutions remains robust, driven by increasing demand for rich media on Web sites, for marketing materials and in technical documentation. Ideally, assets for those purposes are managed centrally and published as needed to different destinations.

“DAM solutions are extending both upstream and downstream,”

This article from Henrik de Gyor discusses reasons customers do not wish to invest in DAM systems:

A few months ago, I posted a poll to gauge the main reasons why some organizations have not invested in a DAM yet. Aside from the needed awareness about what is a DAM

Welcome to Digital Asset Management News.  We intend to bring you the latest news, opinion, views, trends and updates Digital Asset Management, Brand Asset Management, Marketing Resource Management, Video DAM, Metadata, The Semantic Web, Controlled Vocabularies, XML, Archiving, Preservation and all the whole spectrum of other subject, concepts, …