Category: Data Management

Writing on his Tame Your Assets blog, Ian Matzen published an article last week: Are You a Digital Asset Hoarder or a Digital Curator?   The thesis of the article is that defaulting to a ‘never delete’ policy for managing your digital asset collection is not an optimal strategy because of …

For a number of months, I have been working with a client on assessing risks to their digital assets stored inside and outside their DAM system.  The motivation for their interest was sparked due to some naive data  management policies where sensitive asset files were held without any security or …

Content migration guru, David Hobbs has written an article weighing the pros and cons of automated migration (i.e. writing scripts or using tools to transfer content/data from one system to another).  He discusses 5 factors to help evaluate whether automation is appropriate or not, including:

• Commonality (the consistency of the

One of our featured DAM vendors, MailPrint, features a guest article by Erin Haselkorn from Experian QAS on their blog who discusses how inadequate controls on your data entry and acquisition processes can have a devastating impact on the ROI obtained from marketing campaigns as well as sales …

Dylan Jones, writing on the DataMigrationPro.com website includes a comprehensive check list that will be of use to anyone who is involved in data migrations from legacy DAM solutions or manually prepared asset catalogues.  The post is longer than a good number of white papers and is packed with useful …