DAM Event Updates – 30th June 2021
There are a number of DAM related events occurring next week.
On July 1st, The Content Marketing Association is hosting a free to attend webinar and panel discussion exploring Content Marketing for the Third Sector. The online event will pull together speakers from well-known charities and agencies to discuss why content marketing is so important in not-for-profit organisations.
“Many not for profits are using content marketing to their advantage to raise awareness of their aims and create an affinity with people to encourage donations, or attend fundraising events. However when the core aim of an organisation isn’t profit, as is typical with many content marketing campaigns, the whole process of content marketing is different.” [Read More]
Continuing with the marketing theme, Humanizing B2B – are you in? is a free webinar hosted by Paul Cash, CEO of creative storytelling agency Rooster Punk. Taking place on July 6th, Paul will be discussing how a human approach to marketing by way of storytelling can significantly improve customer engagement and revenue.
Topics covered will include:
- How to inspire and galvanise your team by adopting a human centred philosophy
- How to leverage the power of emotion and storytelling
- How to make your marketing more interesting and meaningful to you and your customers
- How to get started and action your ideas.
On Thursday July 8th, What is the right path to DAM success? will be bringing together DAM experts Lisa Grimm (Novartis), Celine Millinder (Save the Children), Jill Talvensaari (Ajillity), and Frederic Sanuy (Activo) to discuss what really matters for your DAM initiatives. The free online event will be covering topics that include core characteristics, customer empathy, and running DAM as an Agile project. [Read More]Share this Article: