Category: Special Features

Frank DeCarlo from My AI Fluency has contributed a feature article, part of the ‘Will Generative AI Make DAM Obsolete?’ series, which examines how Generative AI (GenAI) is transforming Digital Asset Management (DAM). Rather than rendering DAM obsolete, the piece argues for its evolution to remain relevant.

The key …

This recent contribution from Paul Melcher explores whether Generative AI (GenAI) should replace traditional DAM systems—not just whether it could.  While GenAI has the potential to make DAM systems obsolete, a more productive outcome would see DAM evolve by embracing AI.

The article outlines three transformative possibilities:

Dynamic Understanding:…

As part of our editorial series entitled ‘Will generative AI Make DAM Obsolete?’, Taylor Jones of product visualisation and configuration platform imagine.io has contributed an article exploring how GenAI is transforming the role of DAM from a passive storage system into an active, creative powerhouse.  As marketing demands accelerate, traditional …

Christopher McLaughlin from generative AI services provider Vertesia has kindly contributed an article for our editorial series on ‘Will Generative AI Make DAM Obsolete?’  Chris offers an insightful exploration of how GenAI is poised to reshape the DAM landscape and convincingly argues that while DAM platforms have historically provided value, …

As part of our editorial theme on DAM and Generative AI, Craig McDonogh from image optimisation and delivery provider Imgix has contributed an article exploring the paradox of AI-generated imagery in marketing: despite widespread consumer scepticism, these images are remarkably effective. While 90% of consumers want to know if an …

This contribution from Canto’s Senior Product Manager, Jeff Olsen, argues that separate Digital Asset Management (DAM) and Product Information Management (PIM) systems, though helpful, create dual sources of truth that hinder workflow automation and collaboration.  Disconnected systems force teams to manually bridge gaps, wasting time and increasing risk of …

As part of our series on Open Source within DAM, data consultant and DAM Manager Dana Reijerkerk has contributed an article presenting a balanced analysis of open-source and proprietary DAM solutions, effectively highlighting their advantages and challenges.  Dana successfully conveys the idea that choosing between the two is rarely a …

This recent article from visual tech specialist Paul Melcher provides a thoughtful and well-structured exploration of authenticity in graphic design, highlighting its growing importance in an era of AI-generated content and digital saturation. The piece begins by clearly defining authenticity and outlining its key benefits, such as building trust, protecting …

As part of our series on DAM standards, Archivist and Digital Asset Manager Caroline Donadio has kindly contributed an article exploring the crucial role of standardisation in establishing a future-proof DAM framework.

Caroline effectively highlights the human instinct to organise and its critical role in DAM, drawing a compelling connection …

Visual tech expert and founder of online magazine Kaptur, Paul Melcher, has recently contributed an article exploring the evolving role of the DAM Manager.  The article provides a well-structured and insightful analysis of the evolving role of Digital Asset Management professionals in an AI-driven landscape.  The piece effectively dismantles …

If your organisation has found itself lost in the dark, brooding forest of digital content, this creative and engaging article from DAM specialist Richard Bamford might be the guiding light you need to dispel the menace of system selection, implementation and adoption and find the path to your fairytale DAM …

Andrew Fingerman, CEO of DAM software provider PhotoShelter has recently contributed an article that highlights the increasing demand for speed and authenticity in the digital content landscape, and how DAM systems can empower brands to meet these expectations.  The article also contains numerous practical examples illustrating DAM’s transformative potential …