Digital Production Specialist

With evolving customer needs and the consistent introduction of new platforms and channels, we need to partner with internal stakeholders (Marketing, Medical, Access, Communications and Sales) to deliver elements of omnichannel campaigns that deliver an exceptional customer experience.

This role is within the Omnichannel Excellence team and will be responsible for supporting timeline creation, project management and production elements of various digital initiatives including Web, CLM and FuEM.  There will also be responsibility of internal platforms including the Digital Asset Management (DAM) Platform, Veeva Vault, and CANVAS for automated digital production.  

• Responsible for managing the production of all digital assets including but not limited to CLM content, FUeM fragments and Websites with our GTM Account Services Team.  Ensures appropriate briefing of GTM Account Services and development of a production budget, schedule and testing process to ensure high quality, on-budget and timely development and production of digital assets.
• Is the local platform owner for various global platforms such as the Veeva Vault (Medical and Commercial) for content approval/storage, the Digital Asset Management (DAM) platform for content sharing, and the CANVAS tool for automated digital production of FUEM fragments, templates and CLM. Collaborates with global and cross-functional teams to define and improve system/platform capabilities to meet customer needs & digital campaign goals while driving efficiencies and ensuring compliance with local regulations.  Ensures appropriate governance, processes, training and data integrity for these platforms and ensures data integration as required with other BICL digital customer engagement platforms, customer databases, and reporting platforms.
• Establishes best practices in campaign project management, digital production briefing, testing, and GTM Account Services interaction.  Provides training to new medical/marketing/access employees, agencies of record.
• Collaborate or lead special projects as required based on the evolving needs of our customers.

• University degree, with preference for specialization in business or marketing and/or certification(s) in digital marketing
• Project management certification (preferred)
• Minimum 3 years in digital content management and/or production management within pharmaceutical industry, healthcare, finance, or other regulated industries, and/or creative/advertising/production agency
• Extensive project management experience with large project teams, prioritizing and managing issues across projects, and managing tight timelines.
• Experience in managing 3rd party agency relationships
• Experience with technical platform ownership and governance  
• Demonstrated knowledge and expertise in digital production management of various digital asset types including email, video, websites, CLM content, apps, etc.
• Strong project team and project leadership skills, including influencing others without authority
• Experience managing 3rd party agencies and vendors
• Experience working in team collaboration and digital project management software (ex. Confluence/Jira), digital asset management (DAM) platforms, and building websites on a Drupal platform.     
• Preference for candidates with working knowledge of CRM/CLM platforms (ex. Salesforce/Veeva) and marketing automation tools (Ex. Adobe Marketing Cloud)

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