Creative Program Coordinator, AWS Brand
Amazon AWS Expired |
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Various Locations, USA |
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DESCRIPTION
The AWS Global Brand team is looking for an organized and self-starting Creative Program Coordinator to better enable on-brand, effective creative development at scale. In July 2024, the Brand team launched an updated brand system with a goal of creating an ownable, recognizable, and unified experience for our customers. As part of the Brand Design Operations team, the Creative Program Coordinator will support key initiatives to drive adoption of this new brand system through AWS agencies of record and internal marketing enablement.
The ideal candidate will have demonstrated experience managing creative vendor relationships; interpreting and governing brand strategies and guidance; and supporting brand and creative training and auditing mechanisms. You will be adept at succeeding in dynamic and fast-paced environments, managing competing priorities and opinions, and have a desire to build meaningful relationships. You will earn the trust of your peers, stakeholders, and external partners; demonstrate bias for action and problem solving skills; and maintain clear and concise communication across all initiatives.
This is an exciting opportunity to meaningfully contribute to a priority initiative for the AWS Brand team and larger Marketing organization, unlocking efficient, effective, and high bar creative at scale.
Key job responsibilities
The AWS Global Brand team is looking for an organized and self-starting Creative Program Coordinator to better enable on-brand, effective creative development at scale. In July 2024, the Brand team launched an updated brand system with a goal of creating an ownable, recognizable, and unified experience for our customers. As part of the Brand Design Operations team, the Creative Program Coordinator will support key initiatives to drive adoption of this new brand system through AWS agencies of record and internal marketing enablement.
The ideal candidate will have demonstrated experience managing creative vendor relationships; interpreting and governing brand strategies and guidance; and supporting brand and creative training and auditing mechanisms. You will be adept at succeeding in dynamic and fast-paced environments, managing competing priorities and opinions, and have a desire to build meaningful relationships. You will earn the trust of your peers, stakeholders, and external partners; demonstrate bias for action and problem solving skills; and maintain clear and concise communication across all initiatives.
This is an exciting opportunity to meaningfully contribute to a priority initiative for the AWS Brand team and larger Marketing organization, unlocking efficient, effective, and high bar creative at scale.
Key job responsibilities
- Day-to-day management of key projects supporting the Creative Vendor Program and internal marketer enablement programs.
- Draft and send external communications to agencies of record ensuring they are aware of any brand and creative updates, training and auditing requirements, and process changes.
- Draft and send internal communications about the Creative Vendor program, processes, and best practices.
- Manage Brand-owned stakeholder and agency support mechanisms including Slack Help channels and office hours.
- Work with peers to surface and report on opportunities for refinement or expansion of brand guidance and tools, and work closely with brand system leads and the Design Operations Lead to implement.
- 2+ years experience managing creative enablement programs within an in-house brand or marketing organization.
- 2+ years' experience working within cross-functional and creative teams.
- Ability to build meaningful relationships with agency partners and internal stakeholders.
- Bachelor’s degree or 2+ years experience within an in-house or brand and creative team.
- 3+ years of experience managing enablement programs within an in-house brand or marketing organization.
- Previous experience in technology or sales-led B2B organizations
- Global or multi-country localization and/or transcreation experience
- Ability to interpret and communicate brand strategy and guidance to stakeholders.
- Familiarity with design processes, tools, and systems, with a keen eye for optimization and efficiency.
- Familiarity with Digital Asset Management (DAM) systems and asset management best practices.
- Excellent project management, communication, and stakeholder management skills.