Coordinator, Brand Marketing
Monumental Sports & Entertainment (MSE) Expired |
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Washington DC, USA |
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Position Overview: The Coordinator, Brand Marketing is responsible for assisting in the development and implementation of the brand strategy, driving awareness and consideration, for the WNBA Washington Mystics.
Are you passionate about sports and building brand awareness? We'd love to hear from you!
Responsibilities:
Are you passionate about sports and building brand awareness? We'd love to hear from you!
Responsibilities:
- Together with the Vice President of Marketing and our Agency Partners, assist in the development and implementation of the Team’s brand strategy and seasonal look & feel.
- Assist in the management of our creative teams.
- In concert with Ticket Sales, develop special ‘gift with purchase’ ticket offers that drive single-game ticket sales.
- Assist the Sales team in developing compelling collateral.
- Build and maintain the Marketing Drive calendar, ensuring cohesion across the organization.
- Manage resources in Digital Asset Management (DAM). Maintain inventory of marketing materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary.
- Maintain marketing dashboards developed by VP of Marketing and Business Intelligence.
- Provide support for other MSE teams, including the Capital City Go-Go.
- Other duties as assigned.
- At least 1 year of relevant experience.
- Proven ability to develop brand and marketing strategies and communicate recommendations.
- Excellent understanding of the full marketing mix.
- Strong analytical skills partnered with a creative mind.
- Data-driven thinking and an affinity for numbers.
- Outstanding interpersonal, written, and verbal communication skills.
- Up-to-date with the latest trends and marketing standard processes.
- Bachelor's Degree or equivalent experience in marketing or a related field preferred.
- Exceptional work ethic, strong desire to succeed and make a measurable impact.
- Passion for the Team.
- Positive, coalition-building demeanor.
- Flexibility to work nights, weekends, and holidays; maintain a flexible work schedule and work extended hours.