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Content Production Manager

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New York, NY, USA

About the Role

Raycon is currently seeking a talented and experienced Content Production Manager to the Raycon Creative Team in New York City. Reporting to the Creative Director, the Content Production Manager will play a crucial role in overseeing the planning, execution, and optimization of content creation initiatives across various channels, with a focus on direct response advertisement. This individual will lead a team of video editors and collaborate closely with cross-functional partners to deliver engaging and impactful content that drives customer acquisition, engagement, and/or loyalty.

This role  will report directly to our Art Director. This is a full-time hybrid role with company benefits based out of our New York City Office.

What You’ll Do

  • Content Planning: Lead the planning and scheduling of content production activities, ensuring alignment with campaign calendars, product launches, and seasonal promotions.
  • Team Management: Supervise and mentor a team of content creators, and video editors fostering a culture of creativity, collaboration, and excellence.
  • Resource Allocation: Manage resources, budgets, and timelines effectively to ensure efficient and timely delivery of high-quality content.
  • Content Creation: Oversee and execute the production of various types of content including, social media posts, paid social videos/static, ensuring adherence to brand guidelines and standards.
  • Quality Assurance: Review and approve content to ensure accuracy, relevance, and alignment with Raycon's brand voice, messaging, and values.
  • Performance Analysis: Track and analyze content performance metrics, providing insights and recommendations for optimization and improvement.
  • Cross-Functional Collaboration: Work closely with Marketing, Product Development, Sales, and other departments to align content strategies with overall business objectives and priorities.
  • Vendor Management: Collaborate with external partners, agencies, freelancers, and vendors to augment content production capabilities and meet project requirements.
What You Can Do

  • 5+ years of experience in content production, digital marketing, or related roles, preferably with a focus on direct-to-consumer (DTC) brands.
  • Proficiency in content management systems (CMS), digital asset management (DAM), and project management tools (Monday.com).
  • Fluent in Adobe Creative Suite, a plus if experience in Blender or Cinema 4D
  • Proven track record of managing content production workflows, teams, and projects from ideation to execution.
  • Strong leadership and management skills, with the ability to inspire and motivate cross-functional teams to achieve common goals.
  • Excellent communication, organization, and time management skills, with a keen attention to detail.
  • Creative thinking and problem-solving abilities, with a passion for storytelling and visual communication.
  • Ability to thrive in a fast-paced, deadline-driven environment and adapt to changing priorities and requirements.
Who You Are

You’re like us! You’re a self-starter, a go-getter, and get-it-doner. You thrive in fast-paced environments and like getting your hands dirty.
You have passion. Maybe you’re an amateur pinball player, a writer, a car enthusiast, a side hustler. You know what it’s like to deeply enjoy what you do and you embrace it.
You have a sense of humor. You know life’s too short to take yourself too seriously.

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Employer: Raycon (@rayconglobal)
Location: New York, NY, USA
Posted Date: 28/03/2024
Expiry Date: 28/07/2024
Type: Full-Time
Categories: Data Manager / Analysis / Governance, CMS / Creative / Content Operations
Ref: DN-JB-1733
Added by: DAM News Administrator
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