AEM Digital Content Manager
CVS Health |
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Wellesley, Massachusetts, USA |
This is a hybrid role requiring working from the office 3 days a week.
Job description overview The AEM Digital Content Manager is responsible for managing digital content creation utilizing Adobe Experience Manager (AEM) across websites and other channels to drive effective digital communications. As a member of Aetna Marketing Technology, you’ll be part of a Medicare website scrum team that brings to life digital content and experiences, ensuring quality, consistency, compliance, and efficiency at every step of the delivery process. This role also provides an exciting opportunity to learn how content plays a critical role across broader digital marketing channels and brings awareness to our marketing portfolio.
Position Summary
Job description overview The AEM Digital Content Manager is responsible for managing digital content creation utilizing Adobe Experience Manager (AEM) across websites and other channels to drive effective digital communications. As a member of Aetna Marketing Technology, you’ll be part of a Medicare website scrum team that brings to life digital content and experiences, ensuring quality, consistency, compliance, and efficiency at every step of the delivery process. This role also provides an exciting opportunity to learn how content plays a critical role across broader digital marketing channels and brings awareness to our marketing portfolio.
Position Summary
- Creates and manages content in the AEM Sites/DAM platform, ensuring timely delivery and accuracy.
- Assists in operations for the CMS/DAM, ensuring proper taxonomy, tagging, and linking of assets.
- Works closely with product, creative, and development teams to ensure content is aligned with overall strategies and objectives.
- Updates content in accordance with search engine optimization requirements.
- Adheres to content governance policies and guidelines by ensuring compliance with legal, regulatory, and brand and style standards.
- Manages multiple projects simultaneously, adjust priorities, and meets deadlines while maintaining the highest level of attention to detail.
- Stays informed about industry trends, best practices, and emerging technologies.
- Assists in training of colleagues to apply leading-edge digital content techniques and processes.
- 3+ years’ work experience in Content Authoring (AEM experience strongly preferred)
- Experience working in Agile Methodology
- Proficient in Microsoft Office suite
- Adept at problem solving and decision-making skills
- Adept at collaboration and teamwork
- Adept at execution and delivery (planning, delivering, and supporting) skills
- Communicates for impact
- Strong interpersonal skills
- Detail oriented
- Analytical skills
- XML, Database, and advanced Microsoft Excel skills
- Other Adobe Experience Cloud experience (CJA, Target, AJO)
- QA testing, unit testing and automated testing experience is a plus
- Experience working in a regulated and fast paced environment
- Bachelor’s degree or equivalent experience