DAM News Round-Up – 7th April 2025
A selection of DAM-related articles from around the web, sourced by the DAM News editorial team.
From Pixels to Places: Approaches to Global Design Localization
This article from DAM tool developer Santa Cruz Software explores how AI is transforming localisation in global advertising design. Traditionally reliant on human expertise, localisation now benefits from AI tools that improve speed, accuracy, and cultural relevance. Key methods highlighted include manual localisation, maintaining industry-specific language databases, and using AI that learns from user edits. These approaches help avoid costly mistakes and ensure that brand messaging resonates consistently across multiple regions.
Customizing Taxonomy Hierarchies
This recent article from author and taxonomist Heather Hedden offers a thoughtful review of why taxonomy hierarchies must be customised, not just the terms themselves. It highlights that while taxonomies often serve similar domains, their structure should reflect specific use cases—like tagging images versus text, or venue hire versus real estate. Heather makes a convincing case that hierarchy isn’t just tradition, but a functional design choice that supports user navigation, retrieval, and contextual accuracy.
The Silent Collapse: Generative AI’s Erosion of Photo Licensing Revenue
Visual tech expert Paul Melcher presents a compelling review of the growing disruption generative AI is causing in the visual content industry. With soaring adoption rates and rapidly advancing tools, traditional stock photography faces declining relevance, squeezed margins, and competition for revenue. Paul explains how, despite public optimism, agencies like Shutterstock and Getty are pivoting strategically towards AI, while creatives in adjacent sectors report losses. The piece underscores a clear, data-backed warning: AI’s impact is no longer theoretical – it’s a market shift in motion, happening right now.
Canto digital asset management alternatives: which DAM should you pick?
This recent blog post from the creators of the Dash and Asset Bank DAM platforms offers a comprehensive, yet somewhat biased comparison of the Canto and Dash platforms, positioning Dash as the superior system for growing ecommerce brands. The article critiques Canto’s clunky interface, opaque pricing, and lack of ecommerce features, while praising Dash’s usability, transparent pricing, and tailored integrations. While some of the observations may be informative, the promotional slant towards Dash may affect perceived objectivity for more discerning readers.
Struggling with low DAM adoption? Start with DAM governance
Poor DAM adoption is often a governance issue, not a tech one, according to this recent article from QBank. The post argues that strong governance—clear ownership, user education, structured uploads, and consistent metadata—makes for a more usable and scalable DAM. Guidance includes starting with small, practical steps like setting roles, training users, and standardising uploads. The article concludes by highlighting how governance is not a set-and-forget policy but instead needs to grow with your organisation, adapting to change while providing structure and clarity.
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