The DAM Launch Playbook
Tuesday April 15th, 2025 @ 1:00pm - 2:00pm EST |
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Online |
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Free |
Launching a DAM isn't just about flipping the switch—it’s about setting the foundation for long-term success. This session will walk you through Orange Logic’s proven launch strategy, built to reduce friction, maximize adoption, and drive value from day one. From coordinating go-live logistics to applying the ADKAR change management framework, you'll leave with practical steps to plan, execute, and scale your DAM launch across teams.
Key Takeaways:
Key Takeaways:
- Understand why the “hard launch” matters and how first impressions shape long-term adoption.
- Learn how to build momentum using ADKAR: Awareness, Desire, Knowledge, Ability, and Reinforcement.
- See what training, support, and stakeholder coordination should look like in practice.
- Discover creative strategies to drive internal awareness and user engagement.
- Get access to checklists, templates, and tactics used by successful OrangeDAM clients.