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Optimizing your DAM Program

Wednesday April 21st - Wednesday May 26th, 2021
$0 - 300

Join the world’s leading DAM expert for five online sessions exploring best practice for optimizing your DAM program.

Very soon after a DAM system is installed managers must ask:

  • What more could I do?
  • What more do I need?
  • When should I consider updating / upgrading?
After just a year or two, more new questions are asked:

  • How can we make the system better?
  • How do we evolve into a full enterprise program?
  • How should we develop a roadmap towards integration with the broader MarTech stack?
  • What else can we do to take our DAM to the next level?

And if the questions are not asked, or asked and left unanswered for years, they must be posed anew and, this time, answered – with the answers implemented.

In this five-part series, we'll cover how to evolve a DAM system from a siloed application to a core enterprise capability and lynchpin for marketing technology success.

Session 1: Technology
April 21

Session 2: People
May 5

Session 3: Data
May 12

Session 4: Process
May 19

Session 5: Gap Analysis, and Building a Roadmap for the Future
May 26

Visit Event Website

Organiser: Henry Stewart DAM / Theresa Regli (@henrystewartdam)
Type: Webinar/Podcast
Goal: Not Specified
Ref: DN-EV-371
Added by: DAM News Administrator

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