DAM News Round-Up – 30th September 2024
A selection of DAM-related articles from around the web, hand-picked by the DAM News editorial team.
The role of technology in museums and how it’s enhancing visitor experiences
Digital Asset Management software vendor ResourceSpace explores recent technological trends utilised by museums, including interactive exhibits, digital displays, virtual reality (VR), augmented reality (AR), mobile apps and guided tours. The article also covers the emergence of AI-assisted technology, along with a number of predictions for how DAM will play a supporting role in the personalisation of an immersive museum experience.
Smartsheet to be Acquired by Blackstone and Vista Equity Partners for $8.4 Billion
Enterprise work management platform Smartsheet, who acquired DAM vendor Brandfolder back in 2020, are themselves to be acquired by Blackstone and Vista Equity Partners for $8.4bn. The announcement was made public on 24th September and the transaction is expected to close at the end of January 2025. For further insights on the recent increase in DAM acquisitions by private equity forms, Ralph Windsor has written an article on the topic.
Rethinking Photography in the Age of AI
Visual tech expert and founder of online magazine Paul Melcher dissects the current skirmish between photographers and a recent decision by Instagram to identify images that have been retouched as AI-generated. Paul explains how the conversation around images created by AI – already widely regarded as untrustworthy and ‘fake’ – is essentially about reality. An engaging and thought-provoking foray into how these emerging tools and disruptive technologies are prompting us to redefine traditional photography.
7 Steps to Ensure IT Sign-off on Your New DAM System
DAM platform provider Orange Logic provides a series of practical tips for ensuring your DAM system achieves buy-in and approval from your IT team. The article covers a range of guidance and best-practice advice, from confirming that the new DAM system is able to integrate with your existing technology stack, through to governance, scalability, ensuring that it’s capable of handling often complex migration strategies and fostering a positive vendor relationship.
The Cost of Disorganized Content Feedback: How Inefficient Approval Processes Hurt Your Bottom Line
Digital Asset Management system provider MediaValet discuss the cost of disorganised content approval, and how having an inefficient approval process can negatively impact an organisation’s brand reputation and ultimately result in financial losses. Although essentially an advert for their own platform’s content proofing tool, the article nonetheless contains a number of useful tips and insights for improving your own content approval process.
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