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Sr. Product Marketing Manager

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Denver, CO, US

Job Description

Brandfolder is seeking an experienced Sr Product Marketing Manager to join our fast-paced team. As a Sr Product Marketing Manager, you’ll be responsible for creating compelling messaging, positioning, sales materials and more. This position reports to the Principal Product Marketing Manager.

You will inspire the most recognizable brands in the world, like TripAdvisor and Slack, by providing tools and strategic insights that increase their brand engagement. We’re looking for someone who asks the right questions, challenges the status quo, and makes us a better, smarter company. Is that you?

Base salary range for this role to be between $97,520 and $126,960. In addition, this role will be eligible for a market competitive annual bonus and RSU stock grant upon accepted offer. Here’s a little more on what we’re seeking:


  • Own the competitive intelligence program to arm teams across Brandfolder
  • Own and coordinate product launches with Product Management. Ensure that metrics are set and hit, tasks are assigned, and customers and internal stakeholders are informed
  • Know our customers deeply through qualitative and quantitative analysis. Be their voice within Brandfolder
  • Develop and maintain messaging, positioning, and value propositions which resonate with our target audience
  • Develop compelling training, collateral, and content to enable sales and marketing to more effectively communicate our value to our target audiences with pace and precision
  • Collaborate with product, design, marketing and other key stakeholders to ensure the broader team is enabled, aligned, and executing on our strategic marketing vision



  • 5-7 years in a product marketing role at a B2B SaaS company
  • Successful track record launching SaaS products working effectively across marketing and sales organizations
  • Excellent communication (written and verbal), interpersonal and presentation skills
  • BA/BS, ideally in Marketing
  • The drive to own high-impact projects from day one
  • A strong desire to continuously test and optimize any and all marketing channels
  • Analytical thinker and experience in data-driven marketing
  • Ability to manage multiple projects, determine project urgency and execute detailed action plans
  • Able to function independently, as well as collaboratively


  • Intermediate design skills
  • Experience marketing products to marketers and/or creatives
  • Experience with DAM, CMS, ECM, CWM

Additional Information

Perks & Benefits

  • Medical and dental insurance, 100% paid by Brandfolder
  • Equity - Restricted Stock Units (RSUs) Equity with all offers
  • Lucrative Employee Stock Purchase Program (15% discount)
  • 401k Match (50% up to 6%) to help you save for your future
  • Generous paid time off
  • Parental leave policy
  • Opportunities for professional growth and development
  • Iconic office location in RiNo, bike and light rail friendly

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Employer: Brandfolder (@Brandfolder)
Location: Denver, CO, US
Posted Date: 29/04/2021
Expiry Date: 29/08/2021
Type: Full-Time
Categories: Digital Marketing / Marketing Technology
Ref: DN-JB-393
Added by: DAM News Administrator
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