Digital Asset Manager

As a key member of the Residential (Allegion Home) Marketing organization, the Digital Asset Manager is responsible for owning and leading the digital organization strategy, implementation, and workflow of our Digital Asset Management (DAM) system, as well as life-cycle management of all digital assets for our residential product lines. The Digital Asset Manager will adhere to nomenclature standards and collaborate with cross functional teams to aid in file activation and deployment across multiple systems.

What You Will Do:

• Manage lifecycle (upload, distribution, renaming, publishing, and deletion) of product level assets in Adobe Experience Manager
• Implement strategies to wider organization on creative asset deployment plans.  Ensure strategies utilized by redirecting projects/concepts as needed.
• Develop and maintain archiving standards including metadata criteria, file naming and storage systems, operating procedures, and retention policies
• Act as the key liaison between our Creative, Marketing, and Content Database Management teams to deploy and maintain new and existing digital assets
• Create and maintain monthly reports of asset uploads and releases to ensure effective asset deployment; assess data and provide insights for strategy improvement
• Work with Photoshop master files to create final or adjusted assets as needed
• Manage the curation and distribution of product level assets to the Content Database Management and Demand Generation teams to ensure delivery to the master data management systems and customer portals
• Maintain records of talent licenses, font license use, releases, and expiration dates of all digital assets
• Audit product level assets in Adobe Experience Manager and our master data management system to identify and close content gaps
• Develop and coordinate reference services and tools to ensure asset utilization is maximized for external partners and internal stakeholders

What You Need to Succeed:

• Bachelor’s degree in Information Science, Library Science or related field
• Minimum of 5+ years of experience working in a digital asset management environment
• Solid knowledge of web CMS and asset management systems
• Proven experience working with metadata and taxonomy, ideally with a large Digital Asset Management (DAM) or Media Asset Management (MAM) system desirable
• Highly organized individual
• Strong attention to detail
• Thrive working within a system
• Ability to build a network outside the core team
• Basic understanding of Adobe Photoshop
• Photo/Video library experience a plus
• Strong collaboration skills and demonstrated ability to work effectively across functions (product leaders, sales, channel marketing, etc.).
• Excellent written and verbal communication skills

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