Content Coordinator

Job Summary

Carlisle Construction Materials (CCM) is looking for a talented Content Coordinator to join our Digital Marketing team in an exciting opportunity to contribute to our brand’s growth and success. This position is responsible for assisting the team with the management, uploading, tagging, and upkeep of digital assets in the Digital Asset Management System (DAM), video hosting platforms, and Content Management Systems (CMS). 

Duties and Responsibilities:

• Develops landing pages for all brands’ websites – heavy focus on WordPress.
• Performs initial uploads of digital assets such as documents, images, and videos to the CMS, DAM, and/or video hosting platforms.
• Maintains and upkeeps the digital assets as replacement is required.
• Understands brand needs across platforms and various target audiences.
• Assists with the outcomes of content audits and updates published content.
• Applies SEO best practices related to alt text, tagging, and naming conventions based on keyword research for relevant brands.
• Other duties as assigned.

• Strong attention to
• Effective written and verbal communication skills.
• Strong research skills.
• Ability to manage projects and workflows.
• Basic knowledge of HTML and web publishing - WordPress experience preferred.
• Familiarity with SEO guidelines and keyword research tools.

Education and Experience:

Required:

• Bachelor’s degree in marketing, communications, or related field is required.
• 1-3 years of job-related experience.

Visit Job Website