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EXIF Data Added To Google Image Search

by Naresh Sarwan on July 27, 2011

In a recent move to enhance their image search, Google will now index the embedded Exchangeable Image File Format (EXIF) data from image files featured in their image search.  The EXIF format, that records detailed information regarding the technical specification of each image (such as aperture, focal length, exposure length and flash settings) provides a quick method of collating far more detail about images, thereby increasing the relevance and effectiveness of search results for users.

“Google has added EXIF data to Google Images, allowing you to quickly look up details on how a particular photograph was taken (as long as the data is embedded). Simply click any of your search results to see the details in the panel on the right.” [Read More]

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