DAM News Round-Up – 18th January 2021

A collection of recent DAM-related articles from around the web, sourced from DAM Federation member, Planet DAM.

The 3 biggest obstacles for DAM projects: Acceptance in the company – part 2

DAM software vendor Celum continue their three-part series exploring the biggest challenges for DAM initiatives.  In this second instalment, the article takes a look at the lack of acceptance within a company, and the friction that is often experienced when a new tool is introduced to its users.  Useful tips include training advice, turning off legacy systems, and onboarding users at the earliest possible stage.

What Does a Brand Manager Do?

Dan Devoe, head of marketing at Digital Asset Management solutions provider ImageRelay, investigates Brand Management and the role of Brand Managers in this recent blog post.  By breaking down the role’s day-to-day duties and responsibilities, how a Brand Manager fits into the bigger DAM picture, and an estimated salary figure, the article presents enough information to decide whether or not such a career is for you.

Why Online File Sharing Is Replacing FTP In File Transfer

DAM solutions provider Filecamp explain how online file sharing is replacing the once ubiquitous File Transfer Protocol (FTP) – a method of logging into remote servers to upload files for sharing and distribution.  With a brief history of FTP, the article presents a list of reasons why it’s in death throes, including complexity, accessibility issues, the lack of an intuitive interface and workflow integration, and the growing dominance of easy to use file-sharing systems such as Dropbox and Google Drive.  The remainder of the article lists the benefits of a modern DAM, which clearly outweigh the archaic FTP approach.

Cloud Digital Asset Management (DAM): What It Is & 13 Key Benefits

As an increasing amount of our data is stored in the cloud, it wasn’t going to be long before the two words ‘DAM’ and ‘Cloud’ were shunted together and marketed as something new and exciting.  In this recent article by DAM vendor Brandfolder, we are presented with no less than 13 reasons why you need a DAM in the cloud, which, as many of you are probably aware, is just a fancy term for a remote server.  Nonetheless, if you are still using an on-premise solution, the list of benefits that come with an SaaS (software as a service) solution might be enough to persuade you to make the move.

DAM Pricing: Why ResourceSpace is transparent with costs

Digital Asset Management software provider ResourceSpace are breaking the mould that many vendors cast themselves in by exposing their prices up-front.  Unlike many DAM solutions, ResourceSpace is also open source and totally free to use – you only pay for support and storage space.  The developers of ResourceSpace, Montala Limited, is also wholly owned by its employees.

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