Governance can be the difference between a DAM that stands the test of time and a DAM that causes more asset confusion in the long run. It all starts with a governance policy to pull your people, process, and technology onto the same page and bridge the chasm between expectations vs delivery. Register to hear John Horodyski from Salt Flats and Addison Wasson from MediaBeacon discuss the pitfalls, challenges, and best practices around governing a DAM that works for you today and stands the test of time.
In this session, you’ll learn:
- What is governance
- What can happen when governance goes wrong
- Aspects of DAM impacted by governance
- How to structure people and processes to align with your DAM technology
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