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The Power of Content Consolidation: Reduce cost, mitigate risk & maximize value

Wednesday March 31st, 2021 @ 5:00pm - 6:00pm BST
Online
Not Specified

When content and digital assets live across multiple systems, issues such as lack of content, findability, and reusability often occur. Yet, stitching together the systems, data, and processes needed to manage content creation and delivery at scale across channels is a daunting task. Not only can this disrupt your customer experience and limit your market impact but doing so will incur a very high cost!

In 2021, the key is to do more with less – maximizing the content you create and finding new ways to create content more efficiently. In fact, 97% of marketers say producing enough content to meet their organization’s needs is their biggest concern.

While the notion of a ‘content hub’ is fairly new, it’s gaining traction fast as we move into the next content revolution. Join our webinar to learn how leading brands are leveraging content hubs to:

  • Provide a collaborative environment for content development across the organization
  • Drive content findability and reusability across channels
  • Reduce costs through technology and content consolidation
A link to the recording will be shared post-webinar with all registrants.

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Organiser: Henry Stewart Events / EPAM (@henrystewartdam)
Type: Webinar/Podcast
Goal: Not Specified
Ref: DN-EV-358
Added by: DAM News Administrator

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