Brandworkz Add ‘Web-To-Digital’ and ‘Web-To-Mobile’ Features


One of our featured DAM Vendors, Brandworkz, have added two features they call “Web-To-Digital” and “Web-To-Mobile”.  They appear to be automated derivative (or surrogate) asset generation capabilities.  This from the digital one:

Marketers responsible for digital marketing specifically have access to the web-to-digital feature which generates digital

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Why Small Vendors Build Better DAM Software – The Implications For The DAM Value Chain


There were a couple of items that caught my attention this week and they pinpoint some truths about the future of DAM software and possibly a wider point about software in general. The first was this item by David Diamond, author of The DAM Survival Guide, explaining why he …

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